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Still working like a charm in 2021! Join over 40,000 students from 172 countries worldwide taking my courses today! no fluff, no filler content, just straight to the point course that you can start and actually finish in 1 day! Do you use Social Media in your marketing? do you want to build a massive following on social media and go viral for free? want other people to share and like your business and tell other people about you and what you do? then you NEED  a viral contest. In this course you will learn how to create contests that go viral in minutes and that will help you get Facebook likes,YouTube Subscribers and views,Twitter and pinterest followers AND bring your offers laser targeted traffic too! how? by creating a contest with our SociContest app (which you get a free lifetime membership in when you join this course ) you will be able to create contests in minutes and have people sending you traffic that converts like crazy! sounds too good to be true? join the course and watch me build a live campaign and see the results yourself! Udemy and I offer you a 30 day money back guarantee that makes this course a no brainer! so what are you waiting for? join the course now and I will see you on the other side.
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    Join 11,000+ students in the most comprehensive Digital Marketing Courses provided by IIDE on Udemy . If you are curious about Facebook Ads or you want to learn how to make a Facebook Ad and get more customers for your business, this is the right place for you. This course is a step-by-step guide to teach you - HOW TO MAKE YOUR FIRST FACEBOOK AD Power Boost your Facebook Marketing and Facebook Advertising by learning how to create Facebook Ads from SCRATCH ! Our instructor - Karan Shah (a Digital Marketing Expert) has designed this course using real-life examples following a "learn by doing" approach. He also shares the EXACT techniques and tricks that has helped him in growing his business by 10x. This course will help you in: Learning how to define your Target Audience to ensure your Facebook Ads are shown only to people who are interested in your products/services Understanding ad formats, designs and placements Understanding Facebook Pixels and Re-targeting in your Facebook Ads Understanding Facebook Ads Manager Allocating the right budget to ensure maximum return on investment on your ad spend Understanding Facebook Ad Analytics Understanding Facebook Sales Funnel and how you can use it to 10x your sales Learning how to penetrate into your customers smartphones or laptops using Facebook Ads Do not buy this course but invest in it, get ready to take action, learn a lot, have fun while doing so & to SEE THE RESULTS FOR YOURSELF. Enrol now & be part of this incredible journey. You will also get: Lifetime access to all Future Facebook Ads Updates Fast and Friendly Support in Q&A section Udemy Certification of Completion A 30 day "no questions asked" money back guarantee Other resources to help you ace digital marketing: SEO Training for Beginners: Complete SEO Guide by IIDE Ad Design: Ultimate Guide to Influence Consumer Behavior Digital Copywriting & Content Creation Guide Google Ads (Adwords): Run Successful Search Ad Campaigns Complete Guide to Manage & Market Your Online Reputation Also, if you want to 3X your marketing return on investment do check out our other course - Complete Digital Advertising and Brand Strategy Guide on Udemy. I hope our courses help you in achieving your goals and becoming a top notch digital marketer.
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      Facebook Ads is the largest and one of the most profitable ad platforms to reach your ideal customers. But why stop there? You shouldn't. That's why I've included FOUR FREE Ad Courses as a bonus! Join This Facebook Marketing Course Today And Get These Courses Free: Facebook Marketing Course FREE BONUS : Instagram Marketing Course FREE BONUS : Pinterest Marketing Course FREE BONUS : Twitter Marketing Course FREE BONUS : Amazon Marketing Course I could've sold each course separately. But I've decided to include all of them for the price of a single course. Am I crazy? Maybe. So join now before I change my mind and realize this is a mistake :) Paulo --- STUDENT TESTIMONIALS "This course was very helpful for me and my agency to deliver even better results to our customers! I like Paolo Perdus simple and comprehensive way of explaining things and can recommend this course as well to beginners as to professionals." - Dominik Panosch, posted Review "I had enrolled in Paulo's other courses and had great expectations with this one and I am happy that this course didn't disappoint me. The course is well organized and concise. The Instructor is also very responsive and engaging. This course is well worth the price." - Joel Stephen, posted review "So far this course is great and put together well. Explaining all the details are straight forward and thank you so much l I an a care giver for two family members so my time is valuable. Not much time for myself except at night and this course is enjoyable plus relaxing at night which is perfect for me, so once again THANK YOU SO MUCH!!! HAPPY TRAILS WHERE EVER THEY MAY LEAD!!! I am kinda of an old man some would say but my mind and heart is always young, not bad for 63!!!" - Michael Smith, posted Nov 10, 2018 in Announcement Comments --- P.S. HERE'S WHAT'S INSIDE: FACEBOOK MARKETING COURSE INTRODUCTION Facebook Ads' Audience Size And Potential Reach Why More Than $9 Billion Is Spent On Facebook Ads In Just Q2 2017 Alone The Ad Placements You Can Run Facebook Ads On LOWERING FACEBOOK ADS COST The 2 Biggest Factors That'll Affect Your Facebook Ads Costs How Your Audience Targeting And Seasonality Will Affect Your Facebook Ads Cost How Your CPC Can Vary By Over 550% Depending On Your Ad Placement How Your Ad Relevance Score Can Lower Or Skyrocket Your Ads Cost FACEBOOK ADS ACCOUNT SETUP The 5 Step Process To Creating Your Very Own Facebook Ads Account How To Create A Facebook Business Manager Account How To Add Any Team Members To Your Facebook Ads Account (And Set Proper Permission Roles) How To Setup Your Payment Method FACEBOOK PAGE SETUP The Best Facebook Cover Photo Sizes To Use For Your Facebook Page The Free Tool To Create Amazing Facebook Cover Photos How To Use A Facebook Cover Video Instead How To Choose (Or Create) The Best Cover Photo That'll Appeal To Your Audience How To Use Visual Cues In Facebook Cover Photos To Trigger The Engagement You Want From Your Facebook Followers How To Use Facebook Cover Photos To Highlight Special Offers FACEBOOK ADS AUDIENCE TARGETING How To Discover More Insights About Your Audience Using Facebook Audience Insights How Information (And How It's Gathered) To Generate Facebook Audience Insight Data How To Create Facebook Audiences (Saved, Custom, and Lookalike Audiences) The 7 Step Process To Create Facebook Custom Audiences From Customer Files, Such As Email, Phone Number, or Mobile Advertiser ID Files How To Create Facebook Lookalike Audiences That Are Similar To Your Customers The 5 Highest ROI Audiences For You To Target With Facebook Ads CREATING PROFITABLE FACEBOOK SALES FUNNELS The 2 Major Components Of A Successful Facebook Ad Which Ad Creative Component Is Responsible For 75%-90% Of Ad Performance Why You Probably Should NOT Use Stock Images In Your Facebook Ads 5 Tips On Creating Images To Increase Your Click Through Rate (CTR) How To Write Ad Copy That Grabs Your Target Buyers Attention 5 Ways To Increase The Pulling Power Of Your Headlines When You Should Use Long Copy The Strongest Forms Of Persuasion To Use In Your Ad Copy What Your Landing Pages Should Actually Do FACEBOOK ADS CAMPAIGN SETUP How To Create Facebook Ads With Facebook's "Guided Creation" How To Choose The Right Campaign Objective How To Name Your Campaign And Create Your Ad Sets How To Choose Your Target Audience How To Select The Proper Ad Placements How To Set Your Budget And Ad Schedule How To Select An Ad Format FACEBOOK AD IMAGE CREATION 6 Reasons Why You Might Use Canva (A Free Design Tool) To Create Your Custom Facebook Ad Images How To Create A Free Account With Canva How To Select Pre-Made Facebook Ad Dimensions With Canva How To Create An Image With Canva The Facebook Ad Image Rules You Must Follow If You Want Your Ads To Get Approved How To Download Your Canva Created Images WHAT TO AVOID WITH FACEBOOK ADS The Common Mistakes Why Your Ads May NOT Get Approved What To Do To Your Landing Pages To Make Sure Your Ads Get Approved The 20% Text Rule You Must Follow When Selecting The Right Ad Images The 29 Prohibited Content You Cannot Use Facebook Ads For The 10 Restricted Content You'll Need Written Permission For Before Using Facebook Ads 2 Major Rules You Must Follow When Using Facebook Video Ads 13 Rules You Must Follow When Using Facebook Lead Ads How To Appeal The Decision If Your Ads Were Not Approved Even Though You Followed The Rules FACEBOOK COLLECTION ADS The Facebook Ad Type That Big Brands Are Claiming To Reduce Their Costs By Nearly 50% Why Collection Ads Out Convert Facebook Single Video Ads The Main Reason Why Collection Ads Are So Profitable The 4 Step Process To Creating Facebook Collection Ads How To Add Product Catalogs And Product Feeds For Your Collection Ads The 10 Required Fields You Need In Your Product Feed To Upload To Facebook Which Campaign Objective And Placement You Must Choose To Use Facebook Collection Ads FACEBOOK MESSENGER ADS Why You Should Be Using Facebook Messenger Ads To Increase Your ROI The Two Types Of Messenger Ads You Can Use The Benefits And Limitations Of Each Messenger Ad Type Or Placement The Campaign Objective And Ad Placement You Must Choose To Use Facebook Messenger Ads The 5 Most Effective Facebook Messenger Ad Strategies How To Increase ROI With Facebook Messenger Ad Retargeting How To Use Chatbots Effectively With Facebook Messenger Ads How To Create Automated Messages To Streamline Your Facebook Messenger Ad Campaigns The Comment-To-Messenger Feature That Boosts Response How To Create Automated Followups With Facebook Messenger Ads FACEBOOK VIDEO ADS Why Facebook Video Ads Is Better Than YouTube What Length (Or Duration) Your Facebook Video Ads Should Be Why Facebook Users Watch Video Ads Without Sound And How To Use This To Your Advantage The "Sequencing" Facebook Video Ads Strategy To Boost Engagement And Make Sure The Same People Don't Get Annoyed Watching The Same Video Over and Over How To Easily Create Videos From Old Content Even If You're Not A Video Expert FACEBOOK LEAD ADS Why You Should Use Facebook Lead Ads On Mobile And Not Desktop How The NFL Team, Miami Dolphins, Used Facebook Lead Ads To Get More Than 200 Season Ticket Sales How To Create A Facebook Lead Ads Form The Highest Converting Questions To Use In Your Facebook Lead Ads Form How Many Questions You Should Have In Your Facebook Lead Ads Form To Boost Conversion And Lower Costs How To Access And Export The Leads You Generate With Your Facebook Lead Ads Form The 3 Most Effective Facebook Lead Ads Strategies The 9 Types Of Lead Magnets That'll Help You Get More Leads The Followup Strategies To Boost Your ROI With Facebook Lead Ads The Free Third-Party Tool You Can Use To Automate Exporting And Importing Your Facebook Lead Ads Data FACEBOOK ADS MANAGER AND OPTIMIZATION How To Use Facebook Ads Manager To Analyze, Manage, And Create Ads How To Access Facebook Ads Manager The 4 Ways To Search, Filter, And Browse Data In Facebook Ads Manager Dashboard How To Use Or Customize Column Presets To View The Data That's Important To You How To Breakdown Data To Pinpoint Conversion Data How To Save, Export, And Share Your Analytics How To Create And Edit Ads With Facebook Ads Manager Why You Should Not Edit Ads Inside Facebook Ads Manager How To Create Automated Rules To Streamline Campaign Management How To Assign Team Role Access Permissions To Share Your Analytics How To Export Data From Facebook Ads Manager And Import It Into Microsoft Excel STRATEGIES FOR CREATING PROFITABLE FACEBOOK SALES FUNNELS Why Facebook Ads Should Be The Last Step In Your Business The Most Important Metric That Determines Your Facebook Ads Cost The 4 Most Influential Metrics That Affect Your ROI The 3 Biggest Components You Must Fine-Tune For Facebook Ads Success The First Place To Check When Optimizing Facebook Ads The Biggest Leverage Points To Tweak With Audience Targeting Selection The Highest ROI Audiences To Target With Facebook Ads How To Avoid Ad Fatigue And Ad Burnout (These Two Metrics Increase Your Ad Costs) How To Avoid Annoying Your Target Audience With Your Ads How To Make Your Facebook Ads Show Only When Your Target Audience Converts How To Manually Target The Highest Potential ROI Audiences If You Are Starting From Scratch The Purchase Behavior Targeting Settings To Choose To Increase Your ROI How Country Selection, Gender, Age Group, Interests, And Placements Will Make A Huge Impact On Your ROI How To Create High Converting Offers What Is Split-Testing And Why You Should Do It What Can Go Wrong With Facebook Ads? What Is A Sufficient Facebook Ads Budget For Testing? How To Properly Structure Your Facebook Ads Campaigns Which Metric You Should Focus On? The Difference Between Maximum And Average Bidding (And When To Use Them) The One Principle To Follow For Split-Testing Beginners How To Know If Your Split Test Results Are Valid 2 Things You Should Do Once You Have Statistically Significant Data How To Create Auto-Optimization Rules For Managing Multiple Campaigns INSTAGRAM MARKETING COURSE The Average Cost Per Click (CPC) You Can Expect To Pay With Instagram Ads Which Age Groups Have The Highest CPC Which Gender Costs More To Target Why Instagram Ads Is A Lucrative Ad Platform To Leverage The 3 Biggest Factors That Determine Your Ad Cost 5 Ways To Lower Your Instagram Ads Cost How To Find Affiliate Offers That's Perfect For Your Instagram Target Audience How To Make Your Affiliate Links Look Less Sketchy What You'll Need In Order To Split-Test Offers One Easy Way To Track Efforts From A Specific Instagram Post How To Switch Your Instagram Profile Into A Business Profile Why You Should Switch To A Business Profile A Sneaky Way To Discover What Type Of Content Your Target Audience Will Engage With Most What A Realistic Follower Count Looks Like For Your Niche How Frequently Your Posting Schedule Should Be If You Want To Grow Your Followers Four Times Faster The Main Strategy You Need To Follow Consistently Why You Should Never Use Caption Lists Found Online The 5 Questions You Need To Ask Yourself To Write Captions Your Audience Will Engage With And Love The Word Placement Structure To Follow To Sell Better How To Get The Type Of Engagement You Actually Want Should You Use Emojis Or Not? How To Get 12.6% More Engagement With Just One Change The Type Of Hashtag To Use To Easily Monitor Your Popularity And Campaign Efforts The Other Type Of Hashtag To Use To Make Your Content More Discoverable And Gain More Followers Why Using Hashtags Based On Just Popularity Is A Bad Idea The 2 Factors To Consider When Choosing Hashtags And Which 3 Types Of Hashtags To Actually Use How To Find Hashtags Your Target Audience Will Likely Search For How To Know Which Exact Hashtags Are The Best To Use In Your Industry How To Get Featured In The Top Posts Section Where You Should Place Your Hashtag To Save Caption Space, Look Less Spammy, And Still Get Your Post Discovered How To Properly Analyze Which Hashtags Work For You Why You Should Never Use Auto-Follow Apps To Gain More Followers The Mindset You Need To Actually Make Money On Instagram Why Brands, Celebrities, And Even Politicians Buy Instagram Followers Why You Should Never Buy Followers From Third-Party Sources How To Activate Instagram's Analytics Platform, Instagram Insights, To Track Your Marketing Efforts The 3 Most Important Metrics You Should Keep An Eye On 4 Ideas You Should Act On When Reviewing Your Instagram Insights Data How To Know When To Post For Most Engagement How To Know What Topics Or Angles Your Audience Will Engage With How To Do Instagram Stories Better What You Should Change On A Weekly Basis To Increase Website Traffic How To Gain The Attention Of Your Ideal Buyers Without Affecting Your Brand Image The 6 Terms Your Agreement Should Have If You Work With An Influencer Directly Why You Should Use Influencer Marketplaces First Before Going Direct The Most Popular Influencer Marketplace To Buy Shoutouts The Free Method To Use To Get Shoutouts What You Can Expect To Pay For An Influencer To Give You A Shootout The 4 Things You Need To Include In Your Shootout Post Where To Find Inspiration For Successful Shootout Posts The 3 Most Important Metrics To Look For When Choosing An Influencer To Buy A Shootout From How To Measure The Success Of Multiple Influencer Campaigns The 2 Things You Need Before Using Instagram Ads The Instagram Promotions Eligibility Rules You Must Follow When Running A Contest On Instagram How To Setup An Instagram Ad Where To Go To Review Instagram Ads Analytics The 9 Step Process For Setting Up Your First Instagram Lead Ad (Or Practically Any Ad On Instagram) The Option You Should Use To Qualify Your Leads Which Question Type To Use For More Conversions Why You Should Use Facebook Lead Ads Instead Of Instagram Lead Ads What An Instagram Story Ad Is The 2 Reasons Why It's So Effective For Instagram Advertisers The 3 Steps For Creating An Instagram Story 8 Instagram Story Ideas For Your Next Campaign How To Easily Create An Instagram Story From Already Created Content Another Easy Way To Create A Instagram Story Based On Published Content The Instagram Story Idea That Helps You Differentiate Yourself From Your Competition How To Build Up A Loyal Instagram Following With This Instagram Story Strategy The Instagram Story Strategy To Ethically Leverage The Content Of Others The Best Way To Use Instagram Stories To Engage With Your Followers How To Do Survey Polls With Instagram Stories And Have Results Tracked The Smart Way To Use Special Offers With Instagram Stories PINTEREST MARKETING COURSE The Many Reasons Why Pinterest Is A Lucrative Place To Advertise (e.g. 40% of Pinterest users have household incomes of more than $100,000 per year) The Best Demographics To Target On Pinterest An Effective Ad Strategy To Use For Pinterest Marketing How Much Pinterest Ads Cost? How To Generate An Affiliate Marketing Income Without A Blog By Using This Pinterest Board Optimization Strategy How To Add Affiliate Products To Your Pinterest Boards How To Increase Exposure To Your Affiliate Link Pins and Boards The 3 Main Factors People Consider Before Following Your Pinterest Activity The Best Image Formats For Creating Highly Shareable Pins Simple Image Guidelines That Can Get You 20x More Repins The 5 Most Popular Types Of Images For Higher Click Through Rates (CTR) and Higher Checkouts Rates How To Leverage Rich Pins For More Referral Traffic The Best Times And Days To Post The Best Posting Frequency Strategy To Increase Engagement By Up To 150% The 3 Most Effective Board Strategies That Major Brands Are Using To Get Board Follower Counts In The Six Figure Range How To Optimize Your Profile and Boards Before Running Promoted Pins Step-By-Step How To Create A Promoted Pin (Including: Which Pins To Choose, Target Audience Selection, and Bidding) How To Leverage Pinterest Analytics and Pinterest Tags To Increase ROI The 5 Pinterest Ad Campaigns To Choose From The 8 Pinterest Pins You Can Use In Pinterest's Paid Ad Platform, Promoted Pins Why Pinterest Video Ads, Promoted Video Pins, Are More Effective Than Non-Video Ads The Technical Requirements For Using Promoted Video Pins Step-By-Step How To Create Your Own Promoted Video Pin Campaign The 3 Most Effective Strategies For Promoted Video Pin Ads TWITTER MARKETING COURSE What Makes Twitter So Different Compared To Other Social Media Ad Platforms Why Twitter Ads May Be More Lucrative Than Facebook Ads Why You Must Invest In Twitter Ads If You'll Be Using Twitter At All Why Twitter May Be Cheaper For You Than Facebook Ads or Google AdWords How To Set Campaign Goals With Your Twitter Marketing Strategy The Top Actions That Make Twitter Users Buy How To Monitor Your Brand And Be Responsive To Those That Matter Most The Deadly Replying Mistake Most Twitter Users Do The Free Way To Use Twitter To Find Your Ideal Buyers Directly How To Use Twitter Chats To Find The Most Targeted Followers How To Organize Your Followers, Ideal Buyers, And More With Twitter Lists How To Leverage Twitter Trending Topics and Hashtags To Get More Followers And Buyers How To Use Other People's Content (Ethically) To Add Content On Your Twitter Feed The Best Place To Place Links In Your Tweet To Maximize Click Through Rate (CTR) The Sneaky Way To Find Out What Works In Your Industry How To Spy On Your Competition To Find Out What They Aren't Doing Right How To Find Out What Twitter Tools Your Competition Is Using How The Twitter Ads Auction System Works And What Minimums Are Required The 3 Bidding Options You Have To Control What You Pay How You'll Be Charged For Each Campaign Goal Available Whether You're Eligible For Twitter Ads The 3 Major Reasons Your Account May Get Suspended How To Unsuspend Your Account How To Use Twitter's Advanced Search Tool To Pinpoint Your Ideal Buyers, Market Trends, And Other Research Ideas For Your Twitter Marketing Campaigns The 5 Major Campaign Objectives You Can Use With Twitter Ads How The "Promoted Accounts" Campaign Objective Works And Where It's Shown On Twitter What You Need Before Using The "Website Clicks or Conversions" Campaign Objective The Campaign Objective You Should Use To Use For Building Awareness How To Setup The "App Install or App Engagement" Campaign Objective To Increase App Users How "Leads on Twitter" Campaign Objective Works And What's Included In This App Creative The Technical Requirements For Each Ad Creative (Single Image Tweet, Direct Message Card, Conversational Ads, Video Website Card, Video App Card, Multi-Image Tweets, Promoted Video, Image App Card, Image Website Card, and Plain Text Tweet) Why You Must Use The Twitter Advertising Tag For Retargeting (Tailored Audiences) and Conversion Tracking The 2 Types Of Twitter Tags You Can Use And When To Use Them How To Setup Your Twitter Advertising Tag For Conversion Tracking Why Twitter Video Ads May Be More Lucrative Than Other Platforms The 3 Twitter Video Ad Best Strategies For Your Twitter Ads Promoted Video Campaign Why You Should Use Custom Thumbnail Images For Your Video What You Must Say Immediately In Your Video For Maximum Attention What Length (Or Duration) Your Video Should Be The Effective Twitter Ads Promoted Video Strategy For Maximum Engagement Why Twitter Conversational Ads Have More Potential To Go Viral How To Activate Twitter Conversational Ads (They're Not Activated By Default) How To Create a Twitter Conversational Ad Card 3 Best Practices and Strategies For Using Twitter Conversational Ads How You Can Use Conversational Ads To Segment Your Audience For Higher Engagement and Conversions How You Can Use Conversational Ads To Reveal Exclusive Hidden Content For Users How To Use Conversational Ads To Get Your Followers To Send You More Similar Followers How To Access Twitter Analytics To See What's Working (Or Isn't Working) For You The 4 Most Important Metrics To Keep An Eye On The One Metric That Shows How Much People Want To Know More About You And Your Business Why The "Engagement" Metric Should Not Be Used By Itself (And What To Use Instead) The Important Metric That Reveals How Many Followers Saw Your Tweet (This Metric Helps For Creating Retargeting and Reposting Campaign Ideas) How To Discover The Top 10 Interests Of Your Followers The 2 Important Metrics That Show Your Most Influential Followers For Potential Joint Venture Opportunities How To Find Your Average Performance Benchmarks For Comparing Your Data How To Access Twitter Ads Manager To Plan, Manage, and Report On Your Campaigns How To Setup Campaign Filters and Custom Metrics For Viewing Your Campaign Analytics The Right Way To Structure Twitter Ad Campaigns How To Breakdown Which Metrics Are The Most Profitable For You One Free Way To Generate Tracking Links 5 Split-Test Ideas For Testing Your Twitter Ads How To Create A Retargeting Campaign With Twitter Ads How To Segment Your Audiences To Create Tailored Campaigns For Maximum Conversions How To Use Behavioral and Demographic Targeting To Boost Engagement The Keyword Mining Strategy You Should Use To Boost Conversions Which Twitter Posts You Should Start With When Using Twitter Ads 33 Twitter Tools You Can Use In Your Marketing Strategy AMAZON PPC COURSE Inside you'll discover why Amazon PPC is such a lucrative platform. You'll also learn about Amazon's two advertising solutions that will give you an edge over competition that only uses organic product listings. Plus, you'll see which of these two solutions produces a higher ROI and why. When To Use Product Ads A Profitable Strategy For Using Product Ads How To Open An Amazon Product Ads Account How To Upload Your Product Feed How To Optimize Amazon Product Ads The Right Way To Structure Your Sponsored Ad Campaigns The Campaign Targeting Strategy For Best ROI How To Split Up Your Campaigns For Better Results And Tracking The Bidding And Budgeting Strategy To Start With How To Review Your Ad Campaigns For Optimization The Profitable Amazon Sponsored Ads Strategy For Cutting Wasted Ad Spend, Scaling Up Profitable Campaigns, And Finding New Ways To Expand Your Campaigns The Amazon Sponsored Ads Best Practices To Avoid The TWO BIGGEST Mistakes And Get The Most Out Of Sponsored Ads 6 Ways To Cut Wasted Ad Spend And 4 Ways To Get The Most Out Of Sponsored Ads How Much Amazon Sponsored Ads Costs And How To Calculate Your Advertising Cost of Sale (ACoS) To Stay Profitable
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        Learn from Laurel Papworth: Hi there, I've looked after the Facebook Pages for reality TV shows like Masterchef and Idol through to Not for Profits and Gov like United Nations (UNHCR) and Local Government. Named by Forbes Magazine as a global Top 50 Social Media Influencer, I have been teaching social media at the University of Sydney for the last 10 years. This is a thorough, framework for online community engagement and Facebook Page Admin management for the serious social media profeessional. I look forward to answering your questions! FOR PROFESSIONAL FACEBOOK PAGE ADMIN or MANAGERS This course is for those that want more likes and engagement on their Facebook Page, who feel there is more to discover or who want to set up their Facebook properly as the first 30 days are crucial. Also those who want to use analytics to increase engagement (comments and shares) of their status updates. Do you need to understand Facebook Optimisation (FBO) such as Last Actor 50 and how to leverage it? We also cover Facebook Advertising and 3rd party platforms, adding Instagram and YouTube to your Facebook Page and so on. Create your Facebook Page (tips of what to avoid) Understand and leverage Facebook Optimisation (get in the Newsfeed!) Get more Likes and Engagement (shares and comments) Use Facebook Analytics and write a report. Create Facebook Ads and Understand the marketing intelligence Learn about Facebook Pixels connecting to your website and Facebook Pixel Ads TIME POOR? You don't need to do this course if you are happy flitting around the 'net, watching random videos, and reading blogs etc. But short on time? Then that's what this course is about. LOW PRICE I priced it low currently - you can pay more for my real life classes if you like :P - to make it accessible to everyone, in every country, in every job and for every reason. The price will go up a little in December 2015 once I've added more videos lectures and an updated workbook to the course. Of course if you join now, you'll get all that later on too ;) but I will keep this course at a reasonable price. Still, it's cheaper right now. MENTORING If you think you could be doing better with your Facebook Page, have any questions, need some help, come right on in. The Q&A forum has some good questions from students in it - please add your's - and I'm adding videos based on their priorities (adding Instagram for Business seems to be popular!). Please join in and don't forget to post your Facebook Page in the Discussion area for feedback. **** If you download the Udemy app on iPhone or Android, don't forget to select High Def HD in the settings and play in full screen (double tap) to see the demonstrations clearly. I've managed the strategy, campaigns and Facebook Pages and forums and blogs of TV shows such as JUNIOR MASTERCHEF, IDOL and BIG BROTHER. I specifically adapted these quick courses to bring social media managers like you up to speed efficiently and cost effectively. Look out for my other courses! SHORT COURSE: This is a mini-course that is part of a much larger Social Media Campaign course - you will find some videos duplicated from the Campaign course on my corporate account. Some students just want a quick and easy course on one aspect of campaigns - that is the purpose of this course. So if you are just looking for measurement and analytics tools and strategies as part of social media campaigns, this is the course for you! Key Information on Udemy and this Course (first lecture in last section).
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          Why should you, as a Shopify store owner, advertise on Facebook? Because nobody knows consumers as good as Facebook. If there’s customers out there for your product - chances are, Facebook will find them! Due to its multi-layer targeting you can target audiences with unheard before laser precision. For example, you want to target females who are also 25-35 years old, who are also speak French, who are also have children, who are also Canadian Citizens, who are also fans of Montreal Canadians and finally who are also currently live in Florida. How awesome is that??! If there’s any number of ladies out here that matches this precise profile, Facebook will show your ad to each and every one of them. It is an every ecomer dream that has become a XXI century reality and it is so unbelievable, it is simply insane. Try to do it with a billboard. The most beautiful thing is that this Facebook capability is immediately available for your use. If you watch or read this, chances are, you have a personal Facebook account, and it would be very easy to add Facebook Business Page that you will use it for all your communications with your brand fans, to add your posts, reply to your followers comments and of cause to create and run your laser precise ads, just as I described above! There’s a stereotype that unless you have huge budged to spend on Facebook advertising, it will not be effective. Though big players do spend impressive amount of cash on Facebook ads every single day, for a person that just starting it should not take much at all. In fact, you can hurt your advertising campaign by giving Facebook too much advertising money, before the pixel on your page figures out who is your buyer. $5 dollars per day is what it takes to start running your ad, which always must be optimized for conversions, even if your ad account is new and your pixel has no or very little data. As your ads runs, and pixel begins to mature, you should be able to see results. That is assuming that you are selling a hot product, that has proved itself with other sellers. Once you start to see sales coming in, you could slowly increase your advertising budget. As your ads reach more people, your page pixel going to accumulate extremely valuable information- before long, you will be able to effectively retarget people that have, in one way or another, seen or interacted with your Facebook and your Shopify store. Facebook ability to retarget is quite amazing- more often than not, ROAS or return on ad spent for retarget ads is significantly higher because you are dealing with warm or even hot traffic. What could that mean to you? The longer you stay in your business, the greater chance of you building a lucrative money-making machine, and Facebook is absolutely instrumental in this process. In this tutorial I will explain just about everything you should know in order to run your Facebook successful advertising campaigns and deliver high quality traffic of customers that are ready to buy from your Shopify store! My Tutorial will teach you all of this and much much more!
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            Designed to take you by the hand (as in, step 1, step 2, ...) in an easy to follow video format. You will be able to create Facebook ads that will help you grow awareness for your listings, your real estate services, and your neighborhood real estate expertise. You DO NOT have to have any prior experience in Facebook advertising - we will walk you through step-by-step and show you exactly how to set up, run, and manage your ads for success. Learn how to promote your business and generate leads for a tiny fraction of the cost of traditional marketing (and Zillow) using the world’s most effective social media advertising platform. Facebook Ads has become an unrivaled platform for Real Estate Agents to engage with their target audience. Our course is designed to teach you how to create ads, step-by-step, as well as to show you the different types of ads that have proven VERY SUCCESSFUL for many Real Estate Agents in many local markets. What Is "Facebook Ads for Real Estate Agents"? My proven complete step-by-step system is designed to walk you through how to set up effective Facebook ads to promote your listings, your real estate business, and even events you organize (i.e. open houses, neighborhood garage sales). The clear, straightforward video lessons that will show you exactly how to set up your ads and avoid all the common mistakes that your competitors are doing. Facebook ads for real estate agents is a 14 module video course that I created from scratch for real estate agents that walks you through exactly how to plan, create and launch ads to promote your listings, your business, or community events you're organizing in the most targeted way. We show you exactly how to set up, target, and run your ads. I will walk you through EVERY part of the process in Facebook Ads....planning, creating, launching, and managing your ads! What's Included in The Course: 14 step-by-step modules 2.75 hours of video instruction Login 24/7 (access the course from your desktop or your mobile device at any time) Literally step-by-step instruction. Easy to understand. How Do I Get Started Enrolling in the course is easy! You could spend hours, days, months trying to figure this out yourself and thousands of dollars of ad spend in the learning curve and never know if what you're doing is effective. There are similar courses available, but are taught by instructors who have never closed a real estate transaction, and will cost you double, triple, or even more than our course. Course Overview In this 14 module course you will learn how to create and run successful ads for Real Estate on Facebook. In these modules, you’re going to learn step-by-step how to advertise your listings, your real estate services, or your events on Facebook with very targeted ads. We show you how to plan and implement campaigns with single image ads, carousel ads, and video ads. Module 1: Introduction to Facebook Advertising This module covers: The evolution of Facebook, Business Pages, utilizing offline data for Facebook targeting, value of the news feed, comparison of postcards to Facebook ads, why organic postings to your Facebook page will not help you, and identifying your business objectives. Module 2: Creating a Facebook Page for Business This module covers: Detailed instructions on how to create a Facebook Business Page. If you already have a Facebook Business Page, you will learn about newer features and the importance of having updated information. Module 3: Facebook Ads Basics: The Ad Auction, Campaigns, Ad Sets and Ads This module covers: ad auction basics, how your bid is calculated, how to organize your campaign structure, campaigns, ad sets, ads, and best practices. Module 4: Defining Your Ad Objectives - Facebook Basics This module covers: This is a very important step in running your ads correctly - there are many different objectives you can run within Facebook with your ads - we cover the various campaign objectives and what they mean. Module 5: Creating Ads This module covers: Setting campaign objectives, defining your target audience for your ads, ad placements, setting budgets and schedules, and creative (images, etc.), Module 6: Segmentation - A Key to Successful Advertising on Facebook This module covers: Ad reach, precision, waste, core audiences, ad targeting options (location/geography, demographics, interests, behaviors, connections). This module really highlights how precise you can be with your ad targeting, options that are not possible with traditional marketing efforts (and Zillow). Module 7: Creating a Plan - Successful Campaign Best Practices This module covers: Best practices for direct response ads, choosing the correct campaign goals that align with your overall business objectives, and planning your campaign. Module 8: Managing Your Ads - Understanding Your Results This module covers: What you can accomplish in the ads manager, turning on/off campaigns, ad sets, ads, editing budgets, ad schedules, targeting, bidding, measurement and insights, and management of ads recommendations. Module 9: Promoting a Listing - Single Image Ad This module covers: Detailed step-by-step instructions on how to set up and promote a listing using single image ads and their unique benefits. Module 10: Promoting a Listing - Carousel Ad This module covers: Detailed step-by-step instructions on how to set up and promote a listing using carousel ads. Discussion of the differences between carousel ads and other types of ads. Module 11: Promoting a Listing - Video Ad This module covers: Detailed step-by-step instructions on how to set up and promote a listing using video ads. The reason why video ads are growing at a tremendous pace on Facebook. Module 12: Promoting Your Real Estate Brand This module covers: The benefits of promoting your Real Estate Brand using Ads with detailed step-by-step instructions on building your ad creative. Module 13: Lead Ads This module covers: The how (in detail), what, and why on lead ads. This type of ad can capture leads right within Facebook without having to leave the platform. Module 14: Custom Audiences This module covers: Creating a custom audience, one of the best features of Facebook ads. How to create an ad using custom audience targeting. Who Is "Facebook Ads For Real Estate Agents" For? If you're an established real estate agent, have never used Facebook ads, and want to know how to do it right. If you're a real estate agent currently doing your own Facebook ads, but want to learn more and improve your results. If you're a new real estate agent and have been asking yourself it there's a better way to reach buyers/sellers in your market other than traditional marketing (and Zillow). Frequently Asked Questions When does the course start and finish? The course starts immediately and never ends! It is a completely self-paced online course. You can watch the course in any order you want, or binge watch them all. How long do I have access to the course? You have lifetime access! After enrolling, you have unlimited access to this course for as long as you like - across any devices. How up to date is the course? Very up to date! The course was completed in August 2017 and updated February 2018!
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              If you want to learn Facebook application development completely from the start and ground-up , then this is the course for you. It is a perfect course for beginners to start out with the best. In this course you will learn the best and innovative way to learn Facebook application development. Unlike other courses in the market, this course doesn't focus on quantity but quality with innovation. The course contents are simple and clear and will give you a good understanding scenario of Facebook application development In the current era of technology , if you want to earn money and want to be successful , then you can join this course which would help you to learn all the techniques and methods that are required to build an app for Facebook and then you would be able to earn money on the app you have created. This course contains how you can setup and configure a free way to create Facebook application unlike in other courses in the market which always show you the premium way of creating Facebook apps. This course would introduce you to Open Graph API , which is the core part of Facebook application development and would teach you how to access Facebook user's data via Open Graph of Facebook FQL is introduced in this course , which helps you out to select user's data from Facebook database and in this course it has been taught perfectly with examples. So don't think too much, you can always refund your money, if you don't like this course . Don't miss the chance and grab it.
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                Boost your campaign's performance with 25% on average, to peaks far above 300% ! With inside information from an official Facebook Marketing Partner , you'll learn everything about how to optimise your Facebook & Instagram campaigns, your ad sets, budget, ad creatives and bidding. Everything is detailed in step by step instructions and live demos. I'll personally guarantee you that you will earn back the fee of this course OR YOU WILL GET YOUR MONEY BACK! Why should you take this course? If your campaigns didn't reach their desired result If you have campaigns which are mysteriously not "running" If you feel your current costs per conversion are too high If you want to get more results from your campaigns with the same budget If you want to advice clients, friends and family on optimising their Facebook & Instagram campaigns. If you want to go hands on with a Facebook Marketing Partner! How is this course structured? This course is designed in such a way that even if you have never optimised a Facebook or Instagram campaign, that you'll still be able to become an expert in less than an hour. We'll start with talking about ad set budgets and how to optimise them I'll explain you how to set up a solid testing structure You'll learn how to set up and adjust your optimisation in ads manager & power editor You'll learn why you need multiple ad creatives to prevent your campaign from loosing money You'll learn all about optimising your bidding strategy and we go hands on in ads manager
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                  *THE ONLY COURSE ON UDEMY DEDICATED TO HELPING YOU OUTSMART THE FACEBOOK ALGORITHM UPDATES* Three reasons to TAKE THIS COURSE right now! A lot has changed with Facebook marketing - this course will tell you what is really happening with the Facebook algorithm and how to get your content seen. Don’t risk not knowing – your page could get penalised by Facebook without knowing about these updates and how to maximise your social media marketing. Learn how to get ahead of your competition. Facebook algorithm changes will impact your social media marketing, and everyone using Facebook – get ahead of your competition with this 10 researched, proven and Facebook approved tips, tricks and strategies for success. In this course, you will grow your understanding of the Facebook algorithm changes from beginner level to advanced! ------ Facebook regularly updates its way of working, but a major change to the newsfeed was made that affects you, impacts Facebook marketers and users everywhere. This has been called the ‘Facebook Apocalypse – the end of days for Facebook organic traffic’ by social media experts. Analysing Facebook’s algorithm updates to find the secrets for success - I’ll show you how to overcome these challenges and give you proven methods, comprehensive strategies and techniques to make your social media marketing a success and fight back against the Facebook apocalypse. --------- Ready to maximise your marketing and get your voice heard in a crowded marketplace? Join the ONLY course on Udemy dedicated to helping you understand the Facebook algorithm changes, with tips, tools, and strategies to make your Facebook marketing a success. Totally free lifetime access to all updates included! There are over 2 billion users on Facebook, checking Facebook on average 14 times a day – marketing on this channel is an opportunity that you can’t afford to miss out on – but you have to do it right or risk FACEBOOK ZERO – with zero organic reach and no-one seeing your posts. What does this course give you? Introduction to the Facebook Algorithm The knowledge to beat Facebook Newsfeed updates The 10 key ways to fight Facebook updates Know how to avoid being penalised by Facebook Tips to get ahead of your competitors using advanced Facebook features Clever Social UK Expert to answer your questions Know how to stand out from the crowd with the latest social media marketing methods BONUS RESOURCE: Social Media Marketing Calendar 2018 template BONUS RESOURCE: Checklist – Maximise your Marketing BONUS RESOURCE: Guide - 10 Ways To Boost Your Reach On A Budget Make the most of social media marketing with this clear, concise and easy to understand course. Take it at your own pace and become a Facebook algorithm expert. Utilise my free resources; including my most valuable template that I use on a daily basis, my Social Media Calendar template 2018, to help you plan the perfect posts. *Certificate of completion* Students who complete this course will receive a certificate of completion from Udemy. This free certificate in association Clever Social UK can be added to your website, LinkedIn and CV. *30 Day Money Back Guarantee* Udemy provides a full money back guarantee for 30 days after purchase of this course, so if you’re not happy you can request your money back. *Next step to success* Click the ‘Take this course’ button and get started on becoming a Facebook algorithm expert, get ahead of your competitors and maximise your social media marketing today!
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                    These nail courses are for beginners who want to learn how to perform a manicure and make money with it! Maybe you are tired of your 9 to 5 job? Do you want to spend more quality time with your child or want to make more money to be able to afford all the things you want? Then these courses are for you! Lecture 1 You will learn how to calculate your monthly income based on your working hours and the rate you charge per manicure. By performing basic calculations, you have the opportunity to calculate how much you will be able to earn each month! Priece per manicure X clients per day X working days in a month = monthly income Price per manicure (depends on city you are located and average market prices. It could be between 20 – 50 €/$) Clients per day (how many hours are you wiling to work. It could be from 8 to 12 clients per day) Working days in a month (depends if you accept clients during weekends or not. 20 - 30 days per month) Income calculation: Level 1 → 20 * 8 * 20 = 3200 €/$ per month Level 2 → 35 * 10 * 25 = 8750 €/$ per month Level 3 → 50 * 12 * 30 = 18000 €/$ per month Expenses calculation: Gel Top coat and base gel: 15-30 €/$ per month 50 Pcs Gel Nail Polish Kit 90 -180 €/$ per month Acetone + cotton pads + foil 40-80 €/$ per month Disinfectant + hand cream  = 40 €/$ per month Tolls 35-70 per month. Rent 0 €/$ ( work from home) – 300-1000 €/$ if you rent a place for salon. Extras like coffee/tea for clients. 15-50 €/$ Other expenses 40-80 €/$ Total monthly expenses : from 275 €/$ working from home to 830 €/$ with cheap rent or 1530 €/$ with more expensive rent Marketing expenses for the first few months to get your client base: 5-18 €/$ for a new client Marketing model that works great for customer acquisition in this kind of business Give 50% discount for client who recommends you via Facebook and Instagram. Lecture 2-3-4 Removing different kinds of nail polish Lecture 5-6 Applying different kinds of nail polish Lecture 7 Cleaning and Disinfecting tools Lecture 8-9 Facebook and Instagram marketing to get your firs 100 clients